Club Spotlight: Trojan Marketing Group
Have you ever dreamed of bringing creative marketing campaigns to life for real companies? At Trojan Marketing Group (TMG), you’ll do exactly that and so much more! TMG is USC’s very own full-service, student-run, pro-bono marketing agency, where passionate members work together to create impactful, story-driven campaigns for businesses and non-profits across Los Angeles. Want to know what it’s really like behind the scenes? During this club spotlight, I’ll give you the insider’s scoop on all things TMG.
Why You Should Go to a Spotlight@SDA
What do Tessa Thompson, America Ferrera, Matthew Lillard, Will Ferrell, and Jason Bateman have in common? They’ve all been visiting artists at Spotlight@SDA. Spotlight@SDA is a hidden gem that all USC students should take advantage of, whether you are studying theatre, screenwriting, communications, business, or anything else.
Hit the Wall: An Actor’s Perspective
Every semester, the USC School of Dramatic Arts puts on a variety of performances. During the first two weeks of November, they ran a production of Hit the Wall, which I was lucky enough to attend. The play follows multiple perspectives during the night of the Stonewall Uprising in the summer of 1969. Anthony Guerrise, a sophomore who played Newbie during the second week of performances, sat down with me to talk about his experience.
Musicians You (Maybe) Didn’t Know Are USC Alums
One of my favorite music-discovery easter eggs is finding out an artist whose work I love is a USC alum. Here are some of my favorites, straight from my playlist.
Anya Ball: Now Rising
By: Amy Argueta ‘25 (USC Student Life Guest Blogger)
Anya Ball is the next rising DJ you need to check out. After feeling uninspired and unmotivated during her first semester in college, Ball turned to DJing as a new creative outlet. Just eight months after buying her first mixer, she already has 25 venues nation-wide under her belt, and a whole lot of future to look forward to.
A trip to the Mt. Wilson Observatory with Thematic Option
By: Ngai Yeung ‘23
Like many people, I’ve never been to an observatory before, nor did I have any plans to do so. But when I saw the Thematic Option honors program’s latest field trip to Mount Wilson Observatory in the San Gabriel Mountains, I suddenly had a new bucket list item to cross off.
Come with Me to Asli Baat’s Senior SCendoff!
By: Sanaa Alam ‘25
Longing to find cultural organizations that embraced my South Asian culture, I turned to USC’s premier South Asian fusion acapella organization, Asli Baat’s semester showcase called Asli Baat (AB) SCendoff.
Top 5 Fryft Zone Foodie Spots
By: Esther Cho ‘23
It’s Thursday Night and all you’ve got in the fridge is a piece of stale bread and a banana. You can’t go grocery shopping until tomorrow, earliest— and in all honesty, you’ve been subsisting off instant ramen for the past week…
Meet the Blogger, Adri
By: Adriana Bernal Martinez ‘20
Hi there! I’m Adriana, Adri for short, and I’m a First-Year student studying Business Administration at the Marshall School of Business and minoring in French.
Meet New Blogger, Anna
By: Anna Lipscomb ‘19
Hello everyone! My name is Anna, and I’m double majoring in International Relations and East Asian Languages & Culture (emphasis on China).
About AnnaLiese
By: AnnaLiese Burich ‘17
Hi! My name is AnnaLiese. My legal name is Anna and my middle name is Liese, but I’ve always smashed the two names together to be the uniquely-capitalized name that I have. I’m a junior here at USC, and I like food, TV, and sometimes people. Okay, kidding about the people part—I am lucky enough to have some pretty great ones in my life. Just so you can picture me while I’m talking to you, I’m the one in the patriotic striped shirt. Go America!
Mingling in Madrid
By: Grace Carballo ‘17
A few days ago at the Instituto Internacional in Madrid, I went to an intercambio/language exchange and I feel pretty good about it because now tengo una cita (I have a date/meeting) with an older man named Ignacio!
USC Student Hopes to Inspire Through Fashion
By: Samantha Romero ‘16
Meet Christina Jang ‘15, an international relations global marketing major and burgeoning fashion blogger for Inspirfacion. In an interview with the passionate fashionista, Jiang discusses the purpose of her blog, her biggest inspiration and what she loves most about USC.
SC Spotlight: Sydney Liu
By: Judy Lee ‘17
Last semester, I had a realization: we are in a very rare situation in which we are in the midst of people who will shape the future of this world. Seems dramatic, right? Not so far-fetched, though. Our professors have already had huge parts in shaping entire industries . Is it really a surprise that we’ll join them in the ranks soon enough?
Finding Purpose Through Revolution
By: Ama Amoafo-Yeboah ‘15
On Monday, February 23, 2015 my purpose in life was confirmed. That day, Dr. Angela Davis came to USC for a speaking engagement.
Inventors of the Past: Black History Edition
By: Mark Love ‘16
In honor of Black History month, people tend to venerate the African-Americans who have fought for civil rights. We constantly hear about the activism and valor of the famed Martin Luther King Jr, Malcolm X, and Rosa Parks. But there are an innumerable amount of Black people who have helped benefit lives for posterity in other essential ways. I feel that the protestors, orators, and national leaders have overshadowed the inventors of the past. Black people have hand-crafted appliances we use daily. Below is a list of a few Black inventors who’ve made our lives a lot easier.
Finding Your Passion with Alexis Jones: Author, Activist and Founder of I Am That Girl
By: Lauren Brose ‘15
Alexis Jones is wearing fitted black jeans with tears at the knees, a loose black tank top and a pair of long necklaces. Her long brown hair bounces effortlessly as she walks over to a number of familiar faces sitting in the audience. Sharing the captivating story of how she found her passion, wrote a book, and founded I Am That Girl, Jones’ inspiration was first sparked at her alma mater, USC. Before she dove into the meat of her story, she first asked the audience a question:
A Conversation with #RealResults
By: Lauren Brose ‘15
Rini Sampath and Jordan Fowler are the first all-female running ticket in USC and Pac-12 history. Despite a discouraging remark from a fellow peer–– who expressed her concerns of having two female student leaders––Rini and Jordan have received an overwhelming amount of support from both men and women, Greek and non-Greek students alike. They’re also the most endorsed ticket in USC history, currently standing tall with 48. I had a chance to meet with them after their debate and discuss platform points, USG background, and how these two accomplished women came to become partners in crime this USG election.
About Mark
By: Mark Love ‘16
My name is Mark Anthony Love Jr., and I am currently a junior at the University of Southern California majoring in Broadcast and Digital Journalism. Originally from Memphis, Tennessee, I transferred as a sophomore to take advantage of the opportunities that awaits in Los Angeles.